Choicely eaters are frustrated because food quality in respect to diet is hard to determine. Restaurant dietary info isn’t easy to access, and finding the right meal is a guessing game and takes time. In fact, 3 in 10 adults research restaurant dietary info before going out. Also, consumers need that info packaged in a way that comes with social confirmation, whether it be from local opinion leaders or friends, to feel good about a decision.
Turnyp gives its users convenient access to restaurant dietary information. Its search functionality includes filters that allow users to find specific meals based on diet, location, history and social data. It is a platform for users of various communities it endorses (e.g.: Vegan, Gluten-Free & Paleo) to build followings and share dietary information for local restaurants. It also has meal order integration & marketing options for restaurants. It solves the problem of quality for choicely eaters with social confirmation and verified results provided in an extensive list of restaurants to choose from nationwide.